Why Pinewood Derby?
For more than 70 years, the Pinewood Derby® has been a proven driver of participation and retail sales in Scouting. Families turn to official kits and accessories year after year, making this one of the most reliable sales categories in Scouting retail.
THREE EASY STEPS
BUILD
Offer your customers everything they need — from blocks and pre-cut kits to specialty tools.
SPEED
Performance add-ons like weights, wheels, and graphite keep sales moving.
FINISH
Paint, decals, and sound kits drive incremental purchases and boost basket size.
How to Succeed in Your Store
- Carry the full line of accessories.
- Display kits, tools and accessories together.
- Highlight the three easy steps: Build, Speed, Finish
- Guide parents and Scouts with your knowledge of how to win a race.
- Invite them back to weigh their car pre-race and offer more accessories.
- Scouts should be encouraged to report back on how they did. Build that comradery with your customers.
MUSCLE CAR KIT
Classic speed-focused design pairs well with wheel upgrades and weight kits.
UNICORN DREAM KIT
Bright, imaginative builds drive sales of paints, stickers, and finishing kits.
HEAVY METAL KIT
- Bold styling sells accessories like weights, decals, and wheel upgrades.
SPEED BOOSTERS
Increase add-on sales with performance upgrades that help Scouts build faster cars.